NO QUICK FIXES
ONLY STRUCTURAL SOLUTIONS

TEST PAGE approach
long term results...

It’s not difficult to lose weight. The difficulty is in doing it healthily, sustainably and measurably. We create a rock-solid mindset, use data to determine action and apply the latest science to create a custom approach that works for you and your busy life.

RESULTS GUARANTEED
CANCEL AT ANY TIME

The Metabolic Override:
How to Release Your Trapped Fat Supply by Reverse Engineering Your Ancient Biology

Part 1: The “Killer” Mistakes That Are Secretly Sabotaging Your Weight Loss

Part 2: The Evolutionary Mismatch: Why “Trying Harder” Actually Locks Your Metabolism

Part 3: The Metabolic Switch: 4 Steps to Unlock Your Fat Reserves

Part 4: The Autopilot Protocol: 3 Steps to Rewrite Your Manual & Lock In Your Weight Loss

Systems Thinkers who embraced their Ancient Biology

Fabiana Fini

Product Owner

citizenM hotels

As a result of the program I lost almost 12 kilos. I started on the edge of the body fat category ‘obese’ and ended up in the ‘athlete’ level body fat. I finally look the way I wanted to look.

Daniil Shulgin

Country Manager

JetBrains

I no longer experience the “hunter” mindset triggered by hunger. I have more consistent energy, improved focus, and, as a bonus, look better and feel stronger! I highly recommend this program.

Sergio Orellana

Director Supply Chain

Teva Pharmaceuticals

I lost around 10 kilos in just a few months and moved from the body category ‘average’ to ‘athletes’. I’ve more than doubled my energy and went from a 3 to a 9/10 in terms of weight control.

Vincent van de Poll

Co-founder & Business Coach​

Untapped

I lost 23 kg, 22 cm around my waist & 16 cm around my hips. From shirt size XXL to M. From shame to pride. It took only 6 months. Now I feel fitter than ever. Physically, but also mentally.

Marijn Smid

Entrepreneur

Rein-Werk

I now live life pain free, I am in shape, feel fitter then ever (never tired any more, yes!) and work more productively and concentrated than I ever have.

Wolfgang Baermann

Sr. Dir. Operations Finance

Rosewood Hotel Group

It works. As weeks go by, my “toolbox” gets more and more equipped and I can see and feel the success of our work. To a great collaboration, thanks Roderick!

Jana Wilhelmus

Co-Founder

Âmepreneurship

I reset my lifestyle and adopted key practices that will stay with me for the rest of my life. It changed my perspective on the way I cook for myself and my family and the way I live my life.

Jeffrey Hamelink

Co-founder & CEO

Small Giants

Yesterday Roderick came over with a “21” balloon and a dumbbell of 21 kilos. Only when you lift that do you realize how much weight you actually lost. And what a strain it was on my body.

Millo Janssen

Student

Applied mathematics

I lost almost 10 kilos, while I maintained my muscle mass. My waist circumference is almost 20 cm less, I have more focus, I perform much better at my studies and I feel that I have complete control over my weight.

Tiago Bastos Mogas

Real Estate Consultant

RE/MAX

I worked with Roderick and have only good things to say about the level of commitment and service he provides. To remain professional while still extremely approachable is an art and Roderick is great at that as well. Fully recommend.

Jop van Hooft

Founder & CEO

MeerMetData.nl

This week we reached an important milestone, as there are 23 fewer kilos (51 pounds) of Jop. Hence Roderick was at my door with balloons with the number: 23. All achieved in <6 months.

Ruben Hortensius

Interim Consultant

Hortensius Consulting

I was able to get fully in control over my own weight. Not only did I lost 10 kg in the process, I was able to do so while maintaining virtually all of my muscle mass; making the weight loss pure body fat.

Jesse Stockton

Musician

Jesse Stockton Music

I always walk away with a sense of comfort and ease around my problem or conflict because we have defined how to overcome it. I am truly grateful for the work he does with me and his ability to listen.

Bruno Mertens

Founder & Director

Free Pratique

I take a lot less medication and I feel a lot healthier. I am sure that Roderick’s intervention has helped with this and I recommend it to anyone who wants to become healthier (and happier) in an effective way. 

Matthijs Wilhelmus

CEO

BASI Systems

Without a lot of effort or gruelling workouts I could feel my body – and mind – change within a week and I have managed to sustain this for almost a year now. No bouncing up and down, consistently higher energy level and a more balanced mood.

Matthijs Wilhelmus

CEO

BASI Systems

Without a lot of effort or gruelling workouts I could feel my body – and mind – change within a week and I have managed to sustain this for almost a year now. No bouncing up and down, consistently higher energy level and a more balanced mood.

Matthijs Wilhelmus

CEO

BASI Systems

Without a lot of effort or gruelling workouts I could feel my body – and mind – change within a week and I have managed to sustain this for almost a year now. No bouncing up and down, consistently higher energy level and a more balanced mood.

Core

Learn the core in the WLW Academy to effectively acquire the most relevant knowledge that helped countless high-performers achieve long-term weight loss. Get personalized data analyses and receive weekly recommendations based on your actual results.

1 month kick-off

200

EUR

250

EUR

Guarantees

Best effort (most lose 

4

 – 

8

 

kg

)

Hunger, crazy workouts, difficult

What you get

Weekly dietary recommendations

Personalized data models

Basic WLW Academy access

Personal contact via email

Group

Join a select group to learn at the same pace in the WLW Academy and in weekly guided sessions. Apply your learnings and feel supported by others. At the same time you’ll receive personalized feedback every week to continuously optimize your approach.

1 month kick-off

400

EUR

500

EUR

Guarantees

Best effort (most lose 

5

 – 

10

 

kg

)

Hunger, crazy workouts, difficult

What you get

Weekly dietary recommendations

Personalized data models

Basic WLW Academy access

Weekly group sessions

Fixed timeslot each week

Personal contact in small groups

Peak

LIFE CHANGING

You’ve tried many diets, but struggle to find a long-term solution. We dig deeper to neutralize the risk of self-sabotage. On this foundation we build habits that will bring groundbreaking results, but also give you the tools to maintain a healthy weight for the rest of your life. 

1 month kick-off

700

EUR

800

EUR

Guarantees

Reach your goal (or 1 month free)

Hunger, crazy workouts, difficult

What you get

Weekly dietary recommendations

Personalized data models

Premium WLW Academy access

(Bi) weekly 1-on-1 sessions

Flexible time slots

24/7 Health Concierge

Advanced fitness plan

Elite

You’re the type of person that needs to commit and work closely together with an expert to achieve your goals. Therefore, we go on a 1 year journey where we work like a team to make sure you can apply those new habits and ace your personal and business goals.

1 month kick-off

1400

EUR

1500

EUR

Guarantees

Reach your goal (or 2 months free)

Hunger, crazy workouts, difficult

What you get

Weekly dietary recommendations

Personalized data models

Premium WLW Academy access

Weekly 1-on-1 sessions

Flexible time slots

24/7 Health Concierge

Personal fitness guidance

Health accountability buddy

After your 1-month kick-off, lock in the discounted kick-off rate with a 5 or 11 month package deal (one-time payment) or choose month-to-month flexibility for ongoing freedom at a slight premium. Both paid in advance. No hidden fees.
Rates per tier:
Core: 5 month package deal 200EUR/mo | Flexibility 250EUR
Group: 5 month package deal 400EUR/mo | Flexibility 500EUR
Peak: 5 month package deal 700EUR/mo | Flexibility 800EUR
Elite: 11 month package deal 1400EUR/mo | Flexibility 1500EUR

Checkout Core package

NO HUNGER OR CRAZY WORKOUTS
FITS YOUR BUSY SCHEDULE

Join the WLW Academy to efficiently acquire the most relevant  knowledge that helped countless high-performers achieve long-term weight loss. Get personalized analyses of your data and receive weekly tips based on your actual results to achieve swift – but lasting results.

Investment

✅ Access to WLW Academy
✅ Weekly dietary recommendations
✅ Advanced in-house data models
✅ Based on latest nutritional science
✅ Fueled by real-world client results
✅ Fully personalized to you

After you submit the form below you’ll receive an email with a the 3 required steps to optimally prepare. When you’ve made these preparations, you can press a big purple button in that same email . This not only starts your actual program, but also marks the start of the invoicing period. Do note that you have a full month to do so, otherwise the terms starts either way.

Yes, but not many. In order to have data driven insights, you need [ drum roll ]: data. Therefore, the requirements are a weighing scale that measures body fat percentage (BMI is not needed), a simple tape measure (to track your hip/waist circumference) and a box of Ketostick (approx €10/ $15).

If you (or your company) are located in the EU, I’m obliged to charge 21% VAT. If you’re residing outside of the EU you’re invoice will be VAT excluded and/or reverse-charged.

Do note that if you select that you’re not a EU citizen (and therefore get the price without VAT), but are a resident nonetheless, the tax authorities oblige me to invoice you the remainder.

Yes, you will receive an official invoice.

Moreover, all of my clients who wanted to were able to use this as a deductible. Naturally, I cannot guarantee this, but as the official invoice will be sent from my (other) company name (‘Human Potential Coaching’) with a generic description (‘coaching’ or ‘consulting’) this works for most.

Do note you’ll be given the option to share more specific company relevant information (i.e. invoice address, VAT numbers, etc) later. Also note that companies outside of the EU will receive an invoice without VAT / reverse charged.

Data package

NO HUNGER OR CRAZY WORKOUTS
FITS YOUR BUSY SCHEDULE

Gain access to the WLW Academy and efficiently acquire high-tech dietary knowledge based on real-world experience that helped countless high-performers achieve long-term weight loss. Get personalized analyses and weekly recommendations to – confidently and effectively – move in the right direction.

✅ Access to WLW Academy
✅ Weekly dietary recommendations
✅ Advanced in-house data models
✅ Based on latest nutritional science
✅ Fueled by real-world client results
✅ Fully personalized to you

After you submit the form below you’ll receive an email with a payment link. After you’ve completed the payment you’ll receive an invoice shortly thereafter.

Rest assured that your program only starts when you’ve made the necessary preparations (which I will share in a separate email) and you’ve submitted the input of the kick-off form. Do note that you have a full month to do so, otherwise the terms starts either way.

Prices will be shown in Euros, but you can complete your payment through your favorite payment option. Do note that creditcards companies take a big cut from the total price, so if you can use alternatives payment options please do so.

Investment

CORE PACKAGE

Foundational change

Value

✅ 1-on-1 coaching | 16 x 1:15 hour sessions
✅ Various (optional) blood value analyses
✅ Custom supplement recommendations
✅ Weekly deep-dive data analyses
✅ Weekly custom recommendations
✅ WLW Academy Training

Setup

✅ Science-based approach
✅ Customized to your body & preferences
✅ Flexibility to match your busy schedule
✅ Health concierge at your fingertips
✅ Maximize impact within your constraints

Results (on average)

✅ -10 KG/25.4 lbs weight loss
✅ +10% in muscle mass share
✅ -1 body category (i.e. obese → average)
✅ +7 points in weight control (out of 10)
✅ +5 points in knowledge (out of 10)
✅ +4 points in focus (out of 10)
✅ +4 points in sleep quality (out of 10)

Investment

🫰🏻 € 2940 (excl VAT) | 3557 (incl VAT)
⌚️ 4 months period

Guarantees

✅ Freedom to stop at any time guarantee
✅ 30 day money back guarantee
✅ No hunger guarantee
✅ No crazy workouts guarantee

Practicalities

An invoice will be provided with VAT (EU clients) or without (non-EU clients). A general description like ‘coaching’ and company name ‘Human Potential Coaching’ makes it tax deductible/valid for most company developmental budgets.

OPTIONAL PACKAGE

Extra guidance

If you’d like to lose additional weight you have the flexibility to continue until your target has been reached. If a more intense cooperation is helpful, we continue the 1-on-1 Coaching setting. When the weight loss has become structural and predictable we move to the (more cost-effective) Weight Loss Flow phase.

In simple terms: We will not stop until you’re at your target weight – or until you feel comfortable that you’ll stay in control of your weight when you’re done.

Your choice.

1-on-1 Coaching

€ 735 (excl VAT) | 889 (incl VAT)
Flexible 1 month period(s)
Optional after Foundational Change phase

Weight Loss Flow

€ 588 (excl VAT) | 711 (incl VAT)
Flexible 1 month period(s)
Optional after Foundational Change phase

Data only

When you're simply interested in receiving state-of-the-art dietary recommendations, without coaching or deeper insights, this is the program for you.
monthly investment 280 EUR 840 EUR / 3 months
  • Group coaching
  • 24/7 health concierge
  • Fully customized to your lifestyle
  • Flexibility to match your schedule
  • Access to WLW Academy Training
  • Custom supplement suggestions

Group Coaching

You'll join a small group of people with similar goals and will have similar learning curves as you. Less customized, but more support.
monthly investment 383 EUR 1.150 EUR / 3 months
  • Group coaching
  • 24/7 health concierge
  • Fully customized to your lifestyle
  • Flexibility to match your schedule
  • Access to WLW Academy Training
  • Custom supplement suggestions

Data

When you're simply interested in receiving state-of-the-art dietary recommendations, without coaching or deeper insights, this is the program for you.
save 140 EUR 700 EUR / 3 months
  • Indirect contact only
  • 24/7 health concierge
  • Fully customized to your lifestyle
  • Flexibility to match your schedule
  • Access to WLW Academy Training
  • Custom supplement suggestions

Group

You'll join a small group of people with similar goals and will have similar learning curves as you. Less customized, but more support.
save 150 EUR 1.000 EUR / 3 months
  • Group coaching
  • 24/7 health concierge
  • Fully customized to your lifestyle
  • Flexibility to match your schedule
  • Access to WLW Academy Training
  • Custom supplement suggestions

Pick your timeslot

Phase 1

Foundation

In the 1st fase we work closely together. Here I’ll be crunching a lot of data, refine your models and we’ll have weekly 1-on-1 sessions. All with the purpose of drilling down to the core asap.

As this phase is physically and mentally relatively intense for me, I will not work with too many clients at once. Moreover, I believe my approach, added value and speed at which I help you make an impact are unique. 

For some this price feels high, others don’t seem to care. What all my clients have in common, however, is that they believe it’s  worth it. Moreover, as soon as we’re done here, we’ll move to the next price bracket (50% discount)

What you get

✅ 1-on-1 coaching sessions (up to 4/month)
✅ Blood value analysis
✅ Custom vitamin/mineral recommendations
✅ Qualitative analysis (weekly)
✅ Qualitative recommendations (weekly)
✅ Quantitative analysis (weekly)
✅ Quantitative recommendations (weekly)

What you invest

€ 619 (excl VAT) | 749 (incl VAT) / month

Invoicing

An official invoice will be provided with VAT and a generalistic description like ‘coaching’, which makes it tax deductible or valid for usage within many company developmental budgets.

Average duration

2 – 3 months

Phase 2

Data & Analytics

After your body and mind are fully prepped, it usually takes a few weeks to get into the right ‘flow’ and the scientific models to adjust to your unique features. Moreover, you’ll have a lot of questions, where I can (usually) provide some guidance. 

When you feel that you have developed the right tools and skillset to keep moving forward and your body shows regular weight drops (with other KPI’s), we’ll stop our 1-on-1 sessions and we will move to this phase where I will focus fully on data analytics and give you regular high impact feedback.

As this is less intense, mentally and in terms of time, as well as easier to plan I, again, try to balance your investment with impact; hence the 50% discount.

What you get

❌ 1-on-1 coaching sessions (up to 4/month)
❌ Blood value analysis
❌ Custom vitamin/mineral recommendations
✅ Qualitative analysis (weekly)
✅ Qualitative recommendations (weekly)
✅ Quantitative analysis (weekly)
✅ Quantitative recommendations (weekly)

What you invest

€ 310 (excl VAT) | 375 (incl VAT) / month (-50%)

Invoicing

An official invoice will be provided with VAT and a generalistic description like ‘coaching’, which makes it tax deductible or valid for usage within many company developmental budgets.

Average duration

2 – 4 months

This could be you
In a few months time

Data on actual progress can be relevant. Seeing real world before and after examples of executives, entrepreneurs and high-performers might give the best idea on where you could be a couple of months from today.

Find out now when you can reach your weight loss goal

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Discover your personalized weight loss journey in 1 minute

Check when you could reach your weight loss goal, based on the latest science, advanced calculations and real-world client experience.

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Why lose weight with me?

Efficient

Satiating

Scientific

Workouts for weight loss are inefficient. Our smarter approach allows you to train less, lose more weight, save time and frustration.

Diets often lead to hunger and a broken metabolism. Learn your body to use fat for energy and stop being hungry and miserable.

We apply cutting edge weight loss science, the latest technology and sophisticated models to guide our approach.

Customized

Balanced

Life changing

A customized approach will allow you to lose weight safely, protect your muscles and prevent your metabolism from slowing down.

We aim for 80% of reality, instead of 100% of ambitions. Find a balance, that you’re happy to maintain; also after the program.

Clients not only lose weight, but report fundamental changes on all major aspects of their lives and of those around them.

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Customized Weight Loss Timeline

Get your HPC Weight Loss Timeline & 5-step Action Plan to understand where you stand, where you want to go & how to get there. 

Fully customized to you.